When it comes to managing your TikTok Shop, many sellers—whether they are brands, manufacturers, or businesses with years of experience—often overlook one important detail: keeping the shop updated. Your shop is your digital storefront, and it needs regular attention to stay fresh, clear, and appealing.
Sometimes this step gets overlooked because the shop is not always front and center.
If you mainly work inside TikTok Seller Center, you may not spend much time in the TikTok app itself. That means you might not regularly check your profile, click into your shop, or review how your homepage looks to shoppers. As a result, important updates can easily be missed.
To make things easier, I broke down the key information below. You’ll find examples, highlighted options, and clear explanations to help you make your shop look its best.
Types of Banners
- Single Image
- Carousel
- Multi-Click Image
- Multi-Image
Banner Sizes & Creative Asset Guidelines 🖼️
Single Image: Only one image is allowed. Supported formats: JPG, JPEG, and PNG. Width should be over 800px, and the maximum file size is 2MB.
Carousel: You can upload 2 to 5 images in JPG, JPEG, or PNG format. Each image must be 2MB or less. Available formats include 16:9, 1:1, and Free.
Multi-Click Image:
- Upload one image only (allowed file types: .jpg, .jpeg, .png)
- Recommended size: 1200 × 675. Width should be greater than 800px. Maximum file size: 2MB.
Multi-Image:
- Images must be JPG, JPEG, or PNG only
- Recommended size: 800 × 800 pixels. Maximum file size: 2MB.
- You can display 2 to 4 images at the same time
Hopefully, this guide makes updating your TikTok Shop much easier. If you have any questions or want to share feedback, let me know. Your input helps keep this resource useful for everyone.